Tag: Fashion Business

  • The Rise of Messika

    written by Thelma Gauthier Edited by Leah Gilbert The Story Behind the Brand   Valérie Messika, born into a French-Tunisian family, is the daughter of a renowned diamond dealer, André Messika. In 2005, at just 22 years old, she decided to launch her self-titled brand, Messika,  after having been immersed in the world of diamonds…

  • The Rise and Fall of Djerf Avenue?

    Annabelle Aree Lee Edited by Leah Champagne We all know her: Matilda Djerf, the 26-year-old Swedish influencer and the cofounder of a popular Scandinavian-style clothing brand Djerf Avenue. Similarly to many others, I was introduced to Matilda during the pandemic when her iconic blown-out hair look went viral on TikTok. However, I came to later know…

  • Gigi Hadid’s Guest in Residence: Hit or Miss?

    Pénélope Flouret Edited by Naomi Gupta We’ve all seen many celebrities create their own brands, which usually either turn out to be massively successful or, conversely, a mega flop. Gigi Hadid’s case is hard to decipher; her clothing brand Guest in Residence is only successful insofar as other celebrities, such as Taylor Swift, promote it.…

  • Interview with Alice Bond: All About Running the Consignment Store Bazar Club Montreal

    Manon Fillon-Ashida Edited by Lucy Kaskie Holding a keen eye for curation and a vision for sustainable fashion, Alice Bond cultivates a niche for preloved designer clothes. A niche which encompasses her consignment store, Bazar Club Montreal.  Alice shares with us her journey and insights into the entrepreneurial world.You can find Bazar Club Montreal on…

  • Inditex: The Harsh Reality of Shopping

    Lisa Matmati Edited by Naomi Gupta Zara, Bershka, Pull&Bear, Stradivarius; most of us (especially Europeans) either shop in these stores, or know someone who does. Their similarity? All of them are owned by the Spanish group Inditex, which has been in the midst of controversy since 2020.  The Inditex Group and all the brands it…

  • The Perils of Monopoly: The Potential Acquisition of Richemont by LVMH and Its Impact on the Fashion Luxury Industry

    Baptiste Maury The world of luxury goods is a majestic arena where the finest brands compete for the hearts and wallets of discerning consumers. Two giants loom large in this realm of artistic innovation and boundary-pushing creativity: LVMH and Richemont. Rumours swirl of a potential acquisition of Richemont by LVMH, but such a move would…